kai udema is a graphic designer and visual artist, based in Zaandam, NL. 1Commissions concern musea, artists, publishers, and cultural institutions, among others. With a strong believe in visual form and typography, outcomes are printed matter, editorial, exhibition, and identity design. 22Apart from specialising in typography, he finds specific interest in publishing as a way of applying a holistic design approach, wherein context, form and text can be treated as interdependent process. 333Meditations On A Black Circle is an ongoing overarching project that covers various visual experiments focussing on the construction and deconstruction of meaning surrounding visual form. The main question in this is how form can be interpreted and used as a language on its own, in a way that transcends ways of looking introduced by the efficiency driven paradigm of western society. The aimless principle of meditation is taken as point of departure herein.